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Lauren Hollins

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Lauren’s vision for transformation in Canada’s music industry lives in video. As the manager of video & audience development at Believe, she’s deep in the corners of YouTube, maximizing revenue opportunities, and educates labels and artists on how video translates to meaningful growth, is top priority, and doesn’t have to bite into a rollout budget. She brings her years spent working in the multi-faceted world of artist management and broadcast communications to her passion for developing artists and positioning them for success through an optimized 
digital presence.
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