Meet Anita, a seasoned professional with a passion for curating unforgettable experiences in the world of events and live entertainment. With over 25 years of expertise in business development and venue expertise, Anita serves as the Director of Business Development at BC Place.
Anita’s innovative approach has transformed BC Place into a true multi-purpose building, as she challenges clients to envision the space in unique ways to create unforgettable events. In this role she has been instrumental in shaping the stadiums event portfolio, driving revenue growth, and fostering partnerships with top industry players. Driven by a relentless pursuit of excellence and a commitment to delivering unparalleled customer experiences, Anita is dedicated to positioning BC Place as a leading destination for events of all types. Committed to elevating BC Place’s reputation as a premier destination for sports and entertainment, whether it’s negotiating with clients or brainstorming innovative event concepts, Anita’s strategic vision and tenacity continue to propel BC Place Stadium to new heights.