Under the old “major label” paradigm, a literally hit-or-miss ethos often ruled. You either broke big, or took your signing bonus and went home. But the digitally-aided era of self-managed independent artists is seeing more and more people making a living. Recent research shows that indie artists are by far the fastest-growing segment of global music. In 2018, the revenue they produced jumped by about 40% to nearly $700million. And that is money split among far fewer middlemen than ever. Yes, label deals are still an option, but this panel will examine how DIY has changed the game.
Across the music industry, high-profile record labels and companies are voicing their intention to suspend operations in recognition of “Black Out Tuesday,” as part of a larger effort to raise awareness of fatal attacks against unarmed African Americans.