Lucien Parsons is Founding Director of MAVRIC - the Mixed/Augmented/Virtual Reality Innovation Center at University of Maryland. Bringing 20 years of technology and strategy consulting and 10+ years in video game company management, including as a founder and GM of Zenimax Online Studios, Lucien is working to build the Mid-Atlantic Region into a center of gravity for the Immersive Media space. He holds an MBA from The Wharton School at UPenn and a Master's from Johns Hopkins School of Advanced International Relations (SAIS). He serves on the Board of the International Game Developers Association (IGDA) and as an advisor to multiple startups and entertainment companies.