Osgoode Ballroom East
9:30AM - 10:05AM
OPENING KEYNOTE: Stop Telling Your Story - Become Part of Theirs
Tony Chapman shares his thoughts on how to engage, persuade and monetise the people who matter most to you and your success. Tony will use market tested examples to illustrate why you first must understand your audiences head, heart and hands, how they think, feel and behave. Then you must earn relevance by delivering ‘More and Less’. More of what matters to them and with less effort and friction.
The key is to stop selling your story and become part of theirs.
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