Canadian Music Week alumni Erik Qualman is known for speaking on how social media has become an integral marketing tool in the modern landscape. This summary video explains how traditional marketing standards have been replaced by digital strategies. He shared his thoughts with us at last yearβs Digital Media Summit. Check out the latest #Socialnomics video below, and pick up the book on Amazon!
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Called a Digital Dale Carnegie, Erik Qualman is the author of Socialnomics: How social media transforms the way we live and do business. Socialnomics made Amazon’s #1 Best Selling List for the US, Japan, UK, Canada, Portugal, Italy, China, Korea and Germany. His latest book Digital Leader helped earned him the selection as the 2nd βMost Likeable Author in the Worldβ behind Harry Potter author J.K. Rowling. For the past 18 years Qualman has helped grow the digital capabilities of many companies including Cadillac, EarthLink, EF Education, Yahoo, Travelzoo and AT&T. He is the founder and owner of socialnomics.com, which PC Magazine ranks as a Top 10 Social Media Blog.