Amanda Cupido is the Director of Talk and Talent at 640 Toronto. She began her radio career working as a producer, reporter and news anchor with Newstalk 1010. Her love for audio spanned to podcasts; she produced more than 20 series over the last decade. In 2018, Amanda wrote the Amazon bestseller, Let’s Talk Podcasting: The Essential Guide to Doing it Right. In 2020 she founded Lead Podcasting, which specializes in creating podcasts for thought leaders and organizations. Amanda also redefined the radio courses at both Seneca College and Ryerson University and worked as a part-time lecturer for several years. Amanda has a Bachelor of Journalism from Ryerson University and a Master of Professional Studies in the Psychology of Leadership from Penn State.