Ian Kwechansky is the CEO and Co-Founder of LOOP/POOL, a cannabis brand he co-founded with a collective of major Canadian artists including; Our Lady Peace, Blue Rodeo, Stars, Felix Cartal, Kiesza, Dvsn and Roy Woods. LOOP/POOL’s mission is to ‘Support Creators’ by using a minimum of 5% of proceeds to give back to and support emerging Canadian artists.
After appearing on the Season 15 finale of the CBC TV show Dragons’ Den, Ian secured the largest cannabis deal to-date for LOOP/POOL. In 2022, LOOP/POOL launched their first lines of premium flower and pre-roll products in Ontario with plans for national expansion later this year.
He is also the founder of X1 Creative, a music-marketing agency with clients including Aurora, Kiaro, Tokyo Smoke, Lift & Co., Brookfield and Fujifilm. Ian has more than 15 years of experience in marketing, business development, sales and talent management from previous roles at Warner Music Group, Arts & Crafts, Motorola, Sony Ericsson and Bell.