For the past 25+ years, Eric Alper has been at the forefront of the Canadian entertainment industry – making the Public in Public Relations his business. His enthusiasm, encyclopedic knowledge of the past and present have made him the go-to for music in Canada. He is also host of one of the top-rated SiriusXM shows “ThatEricAlper”. With over one million followers, fans and connections across his social media platforms, it’s clear to understand why he has been named a “must follow” by Billboard, Paste and National Post among others. He has been a 6-time nominee for Publicist of the Year during Canadian Music Week and has overseen the publicity campaigns for over 168 JUNO Award nominated-albums (and 14 in 2024), including 46 JUNO Award, 58 Canadian Folk Music Award, and 126 Maple Blues Award-winning albums, and 27 #1 songs on the Indigenous Music Countdown and is also truly honoured to work with some of the biggest and most important artists of our time.