Radio and the Battle for the Dashboard

Fred and Paul Jacobs lead this session providing radio broadcasters with actionable steps they can take to optimize their station’s look and sound in the vehicles of today and down the road. The top listening location for radio remains vehicles, but today’s dashboards have become more complex and competitive. Combining new 2022 research among 30,000+ radio listeners, the latest and greatest from CES 2022, this session is packed with practical advice from leading experts in automotive, technology and radio broadcasting.

Produced and presented by Jacobs Media, Detroit, USA