Panel Details

GO BACK | MUSIC SUMMIT AGENDA OVERVIEW

Thursday 05/21/2020
Osgoode West
4:00PM - 4:20PM
(20 minutes)



Presentation

Gen Z: The Culture of Content Consumption - How to Access the Next Generation

Competition for young people’s attention has never been greater. Ontario Creates and VICE partnered for a first-of-its kind research study examining ways to build affinity with Gen Z. VICE’s Amy Davies will reveal fresh insights on the ways 14-22 year olds, discover, consume and share cultural content.

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