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Alex Simpson

Festival Coordinator,
Live Nation Canada
Toronto, ON, Canada
Alex Simpson, Festival Coordinator at Live Nation, is the heartbeat of Bud Light Dreams Music Festival. For five years she has been a driving force behind managing production elements, assisting on booking talent and conceptualizing the creative details that go into the festival to ensure fans have an experience they will never forget.

Growing up in a music industry family, Alex’s passion for the business began at a young age and continues to grow as she works diligently to bring up-and-coming artists to the forefront of the Canadian Music scene. Along with Bud Light Dreams, Alex also works in the Promoter department at Live Nation and continues to fill venues across the province with concerts. Throughout her career, Alex has worked on festivals such as Field Trip, CBC Music Festival, Escapade, and Veld. Alex has been a vital part of bringing Live Nation’s discovery platform, Ones to Watch, from LA to Toronto which highlights emerging acts of all genres.