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Caroline Wright

Senior Director, Venue Strategy,
Scotiabank Arena
Toronto, ON,
Caroline is a seasoned sports marketing professional with expertise in brand management, content production and distribution. As a leader at Maple Leaf Sports & Entertainment (MLSE), one of the world’s premier sports and entertainment organizations, she thrives in enterprise-wide project management, leading multiple teams to deliver a common vision with executional excellence
MLSE has one of the largest and most diverse sports marketing portfolios in North America, and with over Nineteen years of leadership experience, Caroline is leading the Venue Strategy for world class facilities that are home to Toronto Maple Leafs, Toronto Raptors, Toronto FC, Toronto Marlies, Raptors 905, Toronto FC II, and a thriving Entertainment business
Wright is a critical thinker with the creative insights, vision and leadership required to juggle multiple brands and priorities. Prior to her appointment as Senior Director, Venue Strategy, she held leadership roles in the areas of Creative, Marketing, Fan Loyalty, Retail and Merchandise Operations and Global Partnerships.
Wright is also a Registered Holistic Nutritionist, volunteering her time in the community to local food banks and minor sport organizations.

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