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Mark Sparrow

Director of Sales - International,
Marcato Digital Solutions Inc.
Sydney, NS, Canada
Mark Sparrow is Director of Sales - International at Marcato, a software firm which specializes in web-based logistics and operations management solutions for festivals and live events.

Marcato is currently in use by over 300 live events of all types and sizes in 30+ countries to help manage a wide range of otherwise time consuming and complex tasks related to talent booking, artist and guest speaker advancing, offers and contracts, credentials/accreditations, programming and scheduling, performer itineraries vendors and exhibitors, press and media, volunteers - and more.

Such notable events using the Marcato event management software platform include Canadian Music Week, MaMa Fest & Conference (FR), Eurosonic Nooderslag Festival & Confernce (NL), Cambridge Folk Festival (UK), Ottawa Bluesfest (CA), New Orleans Jazz Festival (US), Openair St. Gallen (CH), Cambridge Folk Festival (UK), Coachella (US), Pop Montreal (CA), BergenFest (NO), Australian Music Week Festival & Conference, WOMAD + 300+ others around the world.

As a first point of contact for festivals seeking to improve processes with modern management tools, Mark has consulted with and directly advised over 600 festivals on software needs.

A festival organizer himself, Mark spent 3 years (2014-2017) as Sponsorship Coordinator for the Lumiere Arts Festival in Nova Scotia, Canada - quadrupling the non-profit's private sponsorship revenue during his tenure.

Marcato is a Patron Technology product along with Green Copper, ShowClix and other industry leading event technology solutions.

LinkedIn: https://www.linkedin.com/in/sparrowmark/
Twitter: https://twitter.com/marcatofestival

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