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Kieven Yim

Partner,
Jazz World Live Series
Central, Hong Kong
From prog to punk to power pop, Kieven has been following music with a passion. While studying in the UK, Kieven spent his youth (and his grant money) on seeing bands and buying albums. Now living in Hong Kong, some things have not changed and he has now amassed a huge record collection. He also does not want to move house ... again.

Currently, making waves with Jazz World Live Series, a jazz concert promotions company, together with partner Clarence Chang in Hong Kong. He has over the past 18 months, brought over Herbie Hancock, Larry Carlton, Steve Lukather, Enrico Pieranunzi, Max Ionata, Winterplay, Robben Ford, Jake Shimabukuro, Kotaro Oshio, Sadao Watanabe, Stefano Bollani and many more. Looking for sponsors and partnerships plus working together with schools are some of the challenges for Jazz World Live Series this year.

Before Jazz World Live Series, Kieven consulted for Sony ATV Music Publishing where he stretched boundaries in music by utilising its assets and placing them in non-traditional sectors from greetings cards, tee shirts, massage chairs, language schools and health clinics. He also targeted business opportunities in developing music markets like Vietnam and Kampuchea.

Prior to joining Sony ATV, Kieven was at Sony Music's Asian Regional Office from 1995 to 2005 as Senior Director of Strategic Marketing looking after 10 countries including China, India, Taiwan, Thailand, Korea and Indonesia. Responsible for producing million plus selling compilation series such as The Power of Love, Max and MTV's Fantastic Females, Kieven also managed to convince major brands and TV networks to 'support' compilations, thus expanding business and achieving greater profitability. In the early 90s, he was head of operations at BMG's Central Asian Warehouse based in Hong Kong providing logistical and distribution needs to the region hungry for the CD format including all of Asia, Australia, New Zealand, South Africa and the Middle East.

Kieven also does freelance writing for several publications including the South China Morning Post and HMV's Monthly Music Guide.

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