Living at the intersection of Brands / Music / Technology, Wayne Leeloy is the Head of Brand Partnerships and Digital Strategy for G7 Entertainment Marketing; the entertainment vertical for project:worldwide. In this role, he leads the charge on entertainment strategies and new business development, providing high-touch client services and relationship management and integrated digital expertise, activation, analysis and actionable data for the full client roster.

Prior to joining G7, Leeloy spent a few years leading digital strategy and launching the successful Strategic Marketing & Partnerships division for Warner Music Nashville. Before joining the label, he ran business development, account management, educational initiatives and community outreach for Topspin Media; the premiere Direct to Fan technology platform in the US and established Ticketmaster's Music Services division to handle all the A List tour ticketing offers, fan club pre sales and VIP activation in the Country, Christian and Americana / Roots music space.