Thurs, March 21

Social is inspiring a new genre of music discovery, sharing, peer-to-peer engagement, entertainment, and new monetization opportunities for artists, labels, and developers. This new reality will come to light at the Social Music Summit where top industry leaders will explore the dynamics of digital distribution, examine the opportunities for marketing music digitally on a global scale, and reveal techniques for turning fans, followers and friends into paying customers.

2013 Schedule

• Thursday, March 21st, 2013
• TRINITY 4-5
  8:15AM - 8:45AM
  (30 minutes)
  Pre-Conference Session
  Newcomers Orientation
  

  Presenter

  Greg Simpson, Owner/President, Greg Simpson Music Services, Canada
  
• TRINITY 1-3
  9:10AM - 9:25AM
  (15 minutes)
  Social Music
  Social Music Summit Opening Address
  

  Opening Remarks

  Jeremy Silver, Director, Mediaclarity, UK
  
• TRINITY 4-5
  9:25AM - 9:55AM
  (30 minutes)
  Export Development
  Road Cases: Exporting Simple Plan - Case Study
  

  Celebrity Interview

  Chuck Comeau, Artist, Simple Plan, Canada
  

  Featured Speaker

  Eric Lawrence, Co-President, Coalition Music, Canada
  

  Interviewer

  Alan Cross, Broadcaster/Journalist, Alan Cross / Brain Dead Dog Productions, Canada
  
• TRINITY 1-3
  9:25AM - 9:45AM
  (20 minutes)
  Presentation: Social Music
  9 Strategies To Maximize Artist Revenues In The Age Of Facebook and Spotify
  

  Presenter

  Tony Van Veen, CEO & President, Disc Makers & CD Baby, USA
  
• TRINITY 1-3
  9:45AM - 10:35AM
  (50 minutes)
  Panel: Social Music
  Making Money for Artists: DIY Social Online Tools
  

  Moderator

  Allison Shaw, Owner, Manic Monkee Mgmt & Mktg, USA
  

  Panelists

  Lou Plaia, Co-Founder, EVP Music Industry Relations, ReverbNation, USA
  Bob Moczydlowsky, SVP, Topspin, USA
  Matt Mason, VP Marketing, Bittorrent, USA
  David Dufresne, CEO, Bandzoogle, Canada
  Evan Lowenstein, Founder and CEO, Stageit, USA
  Karl Rogers, Co-Founder & CEO, IROCKE, USA
  
• TRINITY 4-5
  9:55AM - 10:55AM
  (1 hour)
  Export Development
  Border Breakers: How to do Business in the Nordic Region
  

  Moderator

  Olaf Furniss, Journalist/Consultant/Event Organizer,
  

  Mission Participants

  Tapio Korjus, President & CEO, Rockadillo Records, Finland
  Rowan Rafferty, Agent & Promoter, Nem Agency Oy, Finland
  Jyri Forsstrom, CMO, Partner, LiveMusicStage.com, Finland
  Siiri Kilpia, Artist Manager, Helmi Promotion OY/ Club for Five, Finland
  Dagfinn Bach, President and R&D Director, Bach Technology, Norway
  Piia Puntola, Production Coordinator, FremantleMedia Finland, Finland
  Torsten Stistrup Cubel,
  Hlynur Gudjonsson, Consul and Trade Commissioner, Consulate General of Iceland, USA
  Michelle Oakes, Blame The Mgmt, Denmark
  Jesper Reginal, Co-founder/owner/MD/A&R/CEO, Crunchy Frog/Crunchy Tunes Publishing, Denmark
  Anu Aittoniemi, Managing Director, Music & Media Finland (Musiikki & Media), Finland
  Thorhallur Jonsson, Crunchy Frog/Crunchy Tunes Publishing, Denmark
  Hildur Maral Hamiðsdottir, Projekta, Iceland
  Thorsteinn Egilsson, General Manager - The Americas, Icelandair, USA
  Peter Astedt, AddMore by Music Branding, Sweden
  Ulrika Holmberg, AddMore by Music Branding, Sweden
  Jon Trausti Saemundsson, Project Manager for Marketing & Tourism, The City of Reykjavik
  

  Panelists

  Jeppe Nissen, Promoter, Live Nation Denmark, Denmark
  Eivind Brydoy, Manager, Vox Artist Ltd, Norway
  Grimur Atlason, Programmer, Iceland Airwaves, Iceland
  Epe Helenius, Chairman, Partner, Ratas Music Group OY, Finland
  Tero Viikari, promoter / venue manager, k l u b i, Finland
  Eleanor McGuinness, Agent, Pitch & Smith, Sweden
  
• TRINITY 1-3
  10:40AM - 11:00AM
  (20 minutes)
  Presentation: Social Music
  Finding and Engaging Super Fans for Marketing Success
  

  Presenter

  Dennis Yu, CEO, Blitzmetrics, USA
  
• GRAND BALLROOM C/D
  11:00AM - 11:10AM
  (10 minutes)
  Opening Remarks
  Music Summit Opening Address
  

  Introduction

  Karen Thorne-Stone, CEO and President, Ontario Media Development Corp. OMDC, Canada
  

  Opening Remarks

  Neill Dixon, President, Canadian Music Week CMW, Canada
  
• TRINITY 4-5
  11:05AM - 11:45AM
  (40 minutes)
  Panel Discussion
  Coalition Music Artist Entrepreneur
  

  Moderator

  Chris Taylor, Founder/Lawyer, Taylor Klein Oballa LLP, Canada
  

  Panelists

  Chuck Comeau, Artist, Simple Plan, Canada
  Eric Lawrence, Co-President, Coalition Music, Canada
  Sari Delmar, President / Artist Manager, Audio Blood, Canada
  Ben Caplan, Artist, Ben Caplan
  Jason ‘HUMAN KEBAB’ Parsons, USS
  
• GRAND BALLROOM C/D
  11:10AM - 11:50AM
  (40 minutes)
  Keynote
  Technology, Imagination and Trading in the Currency of Inspiration
  

  Keynote

  Jason Silva, Filmmaker, Futurist, Epiphany Addict, ThisIsJasonSilva.com, USA
  
• EXHIBIT LOBBY
  11:15AM - 5:15PM
  (6 hours)
  Powered by OIART
  MROC Mentor’s Cafe
  

  Hosts

  Catherine Moore, Director, Music Business Graduate Program, NYU Steinhardt, USA
  Gary Taylor, EVP International, Gary Taylor Management Co/CMW, Canada
  Lynne Dubuc, Admissions Coordinator, OIART, Canada
  Robert Breen, Industry Relations, OIART, Canada
  Julia Train, Communications & Administrations Director, Musicians Rights Organization Canada (MROC), Canada
  Simon Kellman, Director, Distribution & Syndication, Conde Nast Entertainment, USA
  
• TRINITY 4-5
  11:50AM - 12:20PM
  (30 minutes)
  Presentation: Social Music
  Social TV and Real-Time Documentaries: Incubus HQ LIVE
  

  Presenter

  Marc Scarpa, Producer / Director x factor digital, Grammy live, incubus hq, Simplynew, USA
  
• GRAND BALLROOM C/D
  11:50AM - 12:10PM
  (20 minutes)
  Presentation Series
  The State of the Industry: Latest Research & Trends (Part I)
  

  Host

  Jeremy Silver, Director, Mediaclarity, UK
  

  Presenter

  Vanessa Thomas, SVP, Sales, Nielsen Music, North America, The Nielsen Company, Canada
  
• GRAND BALLROOM C/D
  12:10PM - 12:50PM
  (40 minutes)
  Presentation Series
  The State of the Industry: Latest Research & Trends (Part II)
  

  Host

  Jeremy Silver, Director, Mediaclarity, UK
  

  Presenter

  Graham Henderson, President, Music Canada & AVLA, Canada
  Darrick Li, comScore Media Metrix, Canada
  
• TRINITY 4-5
  12:20PM - 12:50PM
  (30 minutes)
  Presentation
  Social CRM: Power Highly Targeted, Direct-To-Fan Marketing Strategies
  

  Lee Hammond, VP Digital, Interscope Records, USA
  Jeff Mitchell, CTO, Appreciation Engine, MusicHype Inc., USA
  
• TRINITY 4-5
  12:55PM - 1:45PM
  (50 minutes)
  Panel: Social Music
  How Fans Make It All Possible: The Crowdfunding Panel
  

  Moderator

  Bob Lefsetz, Publisher, THE LEFSETZ LETTER, USA
  

  Panelists

  Karen Bair, Leader of Music Business, Indiegogo
  David Geertz, Founder and CEO, SoKap Community Networks Inc., Canada
  Kendel Ratley, Dir. of Marketing & Outreach, Kickstarter, USA
  Benji Rogers, Founder & CEO, Pledge Music, Recordings & Publishing, USA
  Brian Meece, Co-Founder, RocketHub.com
  Tim Millar, Protest the Hero, Canada
  
• GRAND BALLROOM C/D
  12:55PM - 1:35PM
  (40 minutes)
  Habits of Highly Effective YouTubers
  

  Presenter

  Ipsa Desai, Strategic Partnerships, YouTube, Canada
  Maggie Szabo, Artist, , USA
  Soo Been Kim, YT Partner Operations, YouTube, USA
  Chris Potter, Strategic Partnerships, YouTube, USA
  
• GRAND BALLROOM C/D
  1:40PM - 2:30PM
  (50 minutes)
  Featured Session
  Celebrity Interview STEVE LILLYWHITE
  

  Celebrity Interview

  Steve Lillywhite, Record Producer,
  

  Interviewer

  Ralph Simon, Founder & Chrmn Emeritus/ CEO & Founder, Mobile Ent. Forum & Mobilium International, USA
  
• TRINITY 4-5
  1:50PM - 2:30PM
  (40 minutes)
  Presentation: Social Music
  Topspin + MTV: How Artists Can Work With Big Media To Grow Fanbase
  

  Presenter

  Jose Cuello, SVP, MTV Creative Music Integration, MTV Music & Talent Department, USA
  Bob Moczydlowsky, SVP, Topspin, USA
  
• TRINITY 1-3
  2:35PM - 3:25PM
  (50 minutes)
  Panel: Social Music
  The Power of Blogs
  

  Moderator

  Bob Lefsetz, Publisher, THE LEFSETZ LETTER, USA
  

  Panelists

  Nate Auerbach, Music & Strategy Outreach, Tumblr, USA
  Chris Budd, Blogger, Indie Music Filter, Canada
  Alan Cross, Broadcaster/Journalist, Alan Cross / Brain Dead Dog Productions, Canada
  Catherine Lacbay, Blogger, Buying Shots for Bands
  Chad Hutchings, Editor-In-Chief/Writer, Sticky Magazine
  Rob Figarola, A&R, Wind up Records, USA
  
• TRINITY 4-5
  2:35PM - 3:25PM
  (50 minutes)
  Panel: Social Music
  Engaging Fans with Effective Social Media Content
  

  Moderator

  Fiona Bloom, President, The Bloom Effect, USA
  

  Panelists

  Eric Alper, Director of Media Relations and Label Acquisitions, eOne Music Canada, Canada
  Sari Delmar, President / Artist Manager, Audio Blood, Canada
  Rynda Laurel, Founder, CEO, 1968media, USA
  Marie-Alicia Chang, Co-Founder & Head of Business Development, Music Metric, UK
  Bruce Morrison, General Manager, Ticketfly Canada, Canada
  
• TRINITY 1-3
  3:25PM - 3:40PM
  (15 minutes)
  NETWORKING REFRESHMENT BREAK
  
• TRINITY 4-5
  3:50PM - 4:40PM
  (50 minutes)
  Panel: Social Music
  Can “ Free” Help Make an Artist Money via Social?
  

  Moderator

  Shain Shapiro, Sound Diplomacy, UK
  

  Panelists

  Guillaume Deziel, Artists Manager, Mr. Label, Canada
  Ari Kaplan, Head of Licensing & Business Development, Paper Bag Records, Canada
  J Sider, CEO + Founder, BandPage, USA
  Dave Cool, Bandzoogle, Canada
  
• TRINITY 1-3
  3:50PM - 4:45PM
  (55 minutes)
  Social Music
  Mobile & Social Media Strategies
  

  Moderator

  Ted Cohen, Managing Partner, TAG Strategic, USA
  

  Keynote

  Gary Schwartz, Author & CEO, Impact Mobile Inc., Canada
  

  Panelists

  Ralph Simon, Founder & Chrmn Emeritus/ CEO & Founder, Mobile Ent. Forum & Mobilium International, USA
  Jonathan Block, Founder/Chairman, TheHub.fm, USA
  Ethan Kaplan, Co-Founder, Live Nation Labs, USA
  
• TRINITY 4-5
  4:45PM - 5:35PM
  (50 minutes)
  Social Music
  Press “Pay”: Digi-Distribution & Social Marketing Panel
  

  Moderator

  Jonas Woost, Executive Producer, Digital Music at CBC, CBC, Canada
  

  Panelists

  Tony Van Veen, CEO & President, Disc Makers & CD Baby, USA
  Richard Gottehrer, Founder & Chief Creative Officer, The Orchard (NY), USA
  Jay Devonish, Marketing Manager, eOne Music Canada, Canada
  Lee Parsons, co-founder, Ditto Music (US Office), USA
  
• TRINITY 1-3
  4:50PM - 5:50PM
  (1 hour)
  Presentation: Social Music
  Social & Music Tech Start Ups
  

  Moderator

  Jeremy Silver, Director, Mediaclarity, UK
  

  Judge

  Russell Samuels, Mantella Venture Partners
  Bram Sugarman, Senior Associate, OMERS Ventures, Canada
  Eugene Bomba, Snr Mgr, PwC LLP, Canada
  

  Presenter

  Derrick Fung, Founder & CEO, Tunezy - Social E-Commerce Platform for Music, Canada
  Hiroshi Asaeda, Founder & CEO, Beatrobo Inc., Japan
  Rob Lane, CEO/Co-founder, MyMusic, Canada
  Andy Pickens, CEO, Jamplify, USA
  Cortney Harding, Director of Partnerships, Soundrop, Norway
  Jyri Forsstrom, CMO, Partner, LiveMusicStage.com, Finland
  Steve Gottlieb, Founder, Shindig Inc., USA