Roger Tsai

Deputy General Manager of Media Personalization & Insights,

Emeryville, CA, USA

Roger drives Gracenote’s next-generation personalization and targeting initiatives, particularly in contextual and cross-media discovery. In his prior role in product strategy, Roger expanded Gracenote’s market focus to include social music data, TV content recognition, interactive program guides, and targeted advertising. Prior to joining Gracenote in 2009, Roger served as a management consultant with McKinsey & Company where he served Fortune 500 clients in high-tech, retail and healthcare.