BACK TO THE AGENDA OVERVIEW
Friday 05/08/2015
Sheraton Hall B
10:15AM - 11:00AM
(45 minutes)



Presentation

Coleman Insights Presents Aristotelian Dramaturgy

Radio has been around for only a little more than 100 years, but the fundamentals for a great morning show were laid out more than 2000 years ago by Aristotle in ancient Greece. Join Coleman Insights Vice President Sam Milkman for this presentation on the fundamentals of drama and comedy and learn how to use them to create compelling personality-driven content. Whether you’re building a new morning show or trying to improve the performance of your existing personalities, after viewing this presentation you’ll never approach doing so the same way again.

Sponsored by:
Coleman Insights
Presenter
Sam Milkman
Vice President
Coleman Insights
Research Triangle Park, USA