Panel Details

GO BACK | 3 DAY MUSIC SUMMIT AGENDA OVERVIEW
Thursday 04/20/2017
Osgoode Ballroom West
2:00PM - 2:50PM
(50 minutes)



Panel Discussion

The “VIP FAN” Experience: Up Close and Personal

To paraphrase an old saying, “a stranger’s just a fan you haven’t met.” And in an era when live shows have primacy over recordings, there are fans willing to pay for a new level of artist/listener intimacy. Today’s VIP-fan demand has given birth to the “enhanced experience” – an access-menu that has left the old-school “meet and greet” behind (though it’s still part of the equation). Invite-only “private” performances, access to sound checks and rehearsals, vacation experiences and exclusive merchandise offers are part of an evolving menu for the REAL fan. We talk marketing tactics, and offer a word about security concerns when the walls fall.
Moderator
David Hazan
Founder
DLH Marketing
New York, USA
Panelists
Jason Beukema
Owner
Whet Travel
USA
Nick Lippman
Partner
Lippman Entertainment
Los Angeles, USA
Stephen Prendergast
Founder
Turnstile Live
USA
Zeeshan Zaidi
SVP/GM Artist Services /On Tour
Ticketmaster
New York, USA