"Danceable, giddiliy hooky...they're going places."
-Mark Lepage, Montreal Gazette
"...basically, the kind of songs you hear and then wonder why they aren√¢‚Ç¨‚Ñ¢t hits."
"...an exciting young band from Montreal ...offering those key elements we all look for... excitement, hooks, and maybe a touch of danger."
-James Beaudreau, Masterdisk Record
Formed in 2008, First You The Sugar is a prodigious collective disguised as a four-piece rock group from Montreal. Combining disparate strains of musical inspirations like Talking Heads, Zombies, The Strokes, and Cake, they are a musical Megazord - the mechanically tight, organically ferocious beast equaling more than the sum of its influences. Featuring multiple songwriters, lead singers, and multi-instrumentalists, they can slam a riff or coax a tear with equal aplomb, their music a fit in the dens of academia or on the stickiest of downtown dancefloors. With one√Ç¬†full length album and several self-produced singles under their belt, First You Get The Sugar have fought their way up from Montreal's lowest dives to successful slots at CMW, NXNE, Pop Montreal, and Indie Week. They've recorded at Rubber Tracks Studio in Brooklyn, NY and have been featured in pieces by the Gazette, MTV, and CNN. After years of honing their craft in the face of galvanizing adversity, First You Get The Sugar has emerged as one of the most exciting up-and-coming young bands in the country.