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Georgette Bivins

Director of Licensing & Brand Partnerships,
411 Music Group
Burbank,, CA, USA
Georgette Bivins has had a 20-year career in entertainment, music, and advertising. She started in the music department at Walt Disney Studios clearing music for television and movies of the week. After her stint at Disney, Georgette worked with Corbis/GreenLight where she was instrumental in the success of several musical video games and Hallmark's "Play it with Music" greeting card line. After 7 years with Corbis/GreenLight, Georgette joined the world of advertising and worked with such agencies as Deutsch, Saatchi & Saatchi and most recently 72andSunny. At 411, Georgette spearheads creative brand strategy for ads and connects writers and artists to create custom music and new releases on the commercial publishing side.